What is Webflow?
Webflow is a no-code website builder and visual design platform that allows users to create, design, and launch fully responsive, custom websites without writing code.
Webflow offers a user-friendly drag-and-drop interface, a powerful CMS for dynamic content, integrated hosting, and advanced features for animations, SEO, and e-commerce—empowering designers and businesses to build professional websites easily and efficiently.
What is Shopify?
Shopify is a cloud-based e-commerce platform that helps individuals and businesses create, manage, and grow their online stores easily with no coding required.
Why Integrate Shopify with Webflow
Superior Design Flexibility
With Webflow, every aspect of the site can be customized—animations, layouts, branding, and user experience elements—allowing creation of a unique storefront that stands out from standard Shopify templates.
Robust E-commerce Features
Shopify offers best-in-class tools for product management, order processing, inventory tracking, and secure payments, all seamlessly handled on the backend, while Webflow powers the user experience.
Optimized Performance & Scalability
Webflow ensures fast loading times and responsive layouts while Shopify efficiently manages product catalogs, payments, and even high traffic volumes—helping businesses scale confidently as sales and visitors increase.
Streamlined Workflow
Order management, product updates, and payment processing are automated through Shopify, freeing up time for design and business growth on Webflow’s intuitive builder.
Enhanced SEO & Customization
Both platforms support modern SEO best practices, leading to higher visibility on search engines. Webflow also allows advanced features like dynamic content and complex custom code integrations.
Secure Payments & Hosting
Shopify provides PCI-compliant, secure payment processing options, while Webflow offers reliable and fast hosting with built-in security—protecting customer data throughout the shopping experience.
How to Connect Shopify with Webflow / Webflow Shopify Integration Guide
Unlock Shopify’s eCommerce powers on a custom-designed Webflow site by following these essential steps.
Step 1: Create Your Shopify Store
- Sign up at Shopify.com for an account.
- Provide a store name, contact details, address, and choose your settings.
- Add products with clear names, descriptions, prices, and images.
Step 2: Build a Webflow Product Collection
- In Webflow, create a Collection for your products.
- Define fields: Product Name, Price, Brief + Long Description, Image, Product Component, and Product ID.
Each of these fields will help you structure your product.
Name: Add a name to the product
Price: Define the selling price of the product
Brief Description: Provide information about the product in 40-50 words, describing the basic details of the product
Long Description: Add more details such as features, characteristics, the direction of use, and any additional information that the customer needs to know about the product.
Image: Add a thumbnail image to your product
Product Component: Add details of components or benefits of the product
Product ID: A unique identification code from the embedded code generated on Shopify
Step 3: Generate Shopify Buy Button Embeds
- Open this link “https://apps.shopify.com/buy-button” and install the app.
- In the Shopify dashboard, go to Sales Channels > Buy Button.
- Select the product or collection.
- Click Generate Code.
- Copy the generated embed code containing the Product ID and component.
Step 4: Add the Embed Component in Webflow
1. Navigate to the main Shopify dashboard and click on the Buy Button. You will find it on the left side of the dashboard.
2. Now select a product and click on Generate Code.
In order to use Dynamic Embeds, you must have a Collection Page or Collection List to hold the embeds. These types of pages or lists allow for the display of dynamic content, which is necessary for Dynamic Embeds to work.
For this example, we will be using a Collection List. Adding an embed to a Collection page is also similar.
Drop the Embed Component into the Collection List you have designed for the products. Ensure that you place it where you want the Buy Button to appear.
Step 5: Map Product IDs Dynamically
- In the embed code, replace static Product ID and Component values with Webflow’s dynamic fields.
- Use Webflow’s Add Field feature to link each Shopify button to your Collection’s corresponding product.
Step 6: Test and Launch
- Preview your Webflow site. (https://kobymo-landing-page.webflow.io/)
- Each product should now display a unique, functioning Shopify Buy Button.
- Test purchases and dynamic pricing/images to ensure integration is complete.
Final Thoughts
Webflow Shopify integration gives you creative control and commercial reliability—this setup is ideal for anyone who wants complete design freedom and seamless online sales in one platform.
FAQs
Can Webflow export code?
Yes, Webflow can export clean HTML, CSS, and JavaScript code on paid plans. The exported code is semantic, responsive, and ready for hosting anywhere. However, CMS content and dynamic features don’t export, requiring manual recreation. Export is ideal for delivering static sites to clients or migrating to custom hosting solutions. Note that you lose Webflow’s visual editing capabilities after export.
Can Webflow integrate with Shopify?
Webflow doesn’t have native Shopify integration, but you can embed Shopify Buy Buttons, use Shopify’s Storefront API, or utilize third-party tools like Zapier. Many agencies create Webflow marketing sites with Shopify checkout, providing design flexibility with e-commerce power. For seamless integration, consider Webflow’s native e-commerce or dedicated e-commerce platforms.
Do Webflow plans include hosting?
Yes, all paid Webflow plans include reliable, fast hosting with global CDN, SSL certificates, and automatic backups. Hosting is built into the platform cost, eliminating separate hosting bills. Free plans get basic hosting with a Webflow subdomain. Paid plans support custom domains and advanced features. This integrated approach simplifies website management but increases monthly costs compared to separate hosting.
Can Webflow be self-hosted?
Webflow cannot be self-hosted as it’s a hosted SaaS platform. You can export code for self-hosting, but you lose dynamic features and visual editing. This limitation means ongoing monthly costs and dependency on Webflow’s service. For self-hosted solutions, consider WordPress, Ghost, or other open-source platforms that offer hosting flexibility and cost control.
Can Webflow connect to a database?
Webflow has a built-in CMS for database functionality supporting dynamic content, collections, and relationships. For external databases, use API integrations, Zapier, or custom code embeds. Advanced users can connect via Webflow’s API or embed custom applications. However, complex database operations require custom development or third-party tools. Native CMS handles most content management needs effectively.
How to center an image in Webflow?
Set the image’s display to block, then apply margin: 0 auto or use flexbox/grid centering. In Webflow Designer, select the image, set display to block, then choose center alignment from the style panel. For responsive centering, use flexbox on the parent container with justify-content: center. This ensures consistent centering across all device sizes.
How do Webflow templates work?
Webflow templates are pre-designed websites you can customize using the visual designer. Purchase templates from Webflow’s marketplace or third-party designers, then import them into your project. Templates include design, interactions, and CMS structure. Customize colors, content, images, and layout without coding. Templates speed up development while maintaining design quality and responsive functionality.
